
Branding
La Carpita
Deliverables: Visual identity, merch
More than just an outdoor cinema, La Carpita is a nostalgic sanctuary for classic and cult film lovers. My concept revives the magic of past eras, transforming every screening into a journey through time. The goal was to build a space where simplicity and authenticity create unforgettable moments, infused with warmth and care in every brand detail.



Magic Under the Stars
The identity communicates the project's heart: a place where simple pleasures become lifelong memories. I opted for a vintage, nostalgic aesthetic inspired by French cinema with a contemporary touch. This timeless charm is complemented by delicate illustrations that reinforce the brand’s warm and endearing nature.











THE STUDIO
Barcelona & Valencia, Spain.
Worlwide collabs.
CONTACT
vanealfonzog@gmail.com
By Vanessa Alfonzo 2025 ®

Branding
La Carpita
Deliverables: Visual identity, merch
More than just an outdoor cinema, La Carpita is a nostalgic sanctuary for classic and cult film lovers. My concept revives the magic of past eras, transforming every screening into a journey through time. The goal was to build a space where simplicity and authenticity create unforgettable moments, infused with warmth and care in every brand detail.



Magic Under the Stars
The identity communicates the project's heart: a place where simple pleasures become lifelong memories. I opted for a vintage, nostalgic aesthetic inspired by French cinema with a contemporary touch. This timeless charm is complemented by delicate illustrations that reinforce the brand’s warm and endearing nature.











More projects:
THE STUDIO
Barcelona & Valencia, Spain.
Worlwide collabs.
CONTACT
vanealfonzog@gmail.com
By Vanessa Alfonzo 2025 ®